Te Puna Rau Aroha
Brand identity
Who: Te Puna Rau Aroha is a MASH Trust community space in Taitoko Levin. It is an accessible and inclusive space where the community can come together, share stories, and feel a sense of belonging in their community.
Brief: create a brand identity collaborating with stakeholders for the building that is aspirational.
Keywords: nurture, vitality, flow, potential, warmth, organic, growth, connection.
Deliverables: brand identity
Kind words
"Sarah-Jayne shared her creativity with us through branding for our new community space, Te Puna Rau Aroha.
She took the time to engage with MASH and Muaūpoko Tribal Authority (who gifted us the name) to really understand its meaning and our kaupapa. She checked in with us on her thinking and explored ideas we had.
What was produced is accessible in design to engage with our disabled community, and it tells a story. Fabulous work!"
Anna Harris,
Communications Manager, MASH
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