Who: Sally Duxfield is an Experiential Architect and author with 30+ years’ experience - including studying neuroscience, leading high performance teams, creating The Edge programmes and IMPACT4Q matrix as well as owning/directing Makahika Outdoor Pursuits Centre and Arete Retreat nestled in the foothills of the Tararua Ranges. She’s built a career in leadership training (and she’s actually bloody good at it).

Brief: Refresh branding for Sally Duxfield to position personal branding for a global audience. Include references to neuroscience, black and white imagery, contrast and apply new branding to stationery.

Keywords: Simple, personal, clean, black and white, professional, bold

Deliverables: brand identity, digital and physical stationery, update sallyduxfield.com website and create social media assets.